Interview with Mavi Bandz
Posted on August 08 2016
Mavi Bandz is an adjustable and non-slip headband line based out of the south suburbs of Chicago. Their headbands are functional, yet stylish and fit every size head from ages 3+ up. Designed for women, their trendy headbands are guaranteed to stay in place, even during the most intense workout. We had a chance to chat with their girl boss CEO, Jordan Campuzano, about what they have planned for the fall season, and where their team finds inspiration.
How did Mavi Bandz get it’s start?
Mavi Bandz was born from a simple problem of mine that needed a solution! Back in 2013, I was an avid runner and was never able to wear headbands because they would always slide off my head. I chatted with my girlfriends about this problem and they also had trouble finding a headband that would stay in place. This is where the idea for Mavi Bandz was born. Having been a sewer all of my life, I decided to create a headband that solves the problem of sliding off. All Mavi Bandz headbands have an adjustable strap along with velvet material on the inside of each headband. I designed these headbands with the woman that does it all in mind; the woman that is a mom, goal and career-oriented, strives to stay healthy, all of the above. I wanted this headband to not only look great, but feel great on every head.
What’s your go-to way to style your Mavi Bandz?
Our team suggests wearing Mavi Bandz at what we call the “sweet spot.” Best results for maximum staying power is to wear our headbands an inch from the hairline. Mavi Bandz stay in place all day and won’t cause any headaches. Our most popular look is our band with a high ponytail or messy bun. We also love to see our bands worn in styles such as across the forehead for a boho chic look, tucked into the back for a more formal look, and even worn with the hair down for a comfy, casual look. Many of our customers love to change up how they wear their bands, and we love seeing them share their looks on social media.
How do you find inspo for new designs for your pieces?
Coming up with new designs for our headbands is one of our favorite parts of the business. We love being creative and taking chances on styles, patterns, colors, etc. But one surprising way that we find inspiration from our headbands is listening to our customers. Our wide custom base loves to offer suggestions as to the kinds of colors, styles, and patterns we should come up with next. For example, one of our retail locations, which happens to be a Barre Studio, wanted to see a barre headband included in their next order. Our graphics team came up with a band style just for them, and after seeing the results of the first run, we have decided to create an entire Mavi Bandz barre headband collection! Another way we find inspiration is from both Instagram and Pinterest. We make sure we keep up with the latest trends in the fashion industry, but also remain true to our brand.
What are some trends for fall/ winter that we should be looking out for?
A major trend we are going to see this fall is EARTH TONES! We’ve come up with some amazing headband styles for fall including this trend, and right now we are in the phase where we have to choose which ones will launch. We don’t want to say too much, but our pattern themes include moroccan, nautical, and abstract. Also, we think that plaid will be making a big comeback this year. Our navy and plaid headband has been selling like crazy, especially for the back-to-school crowd. We are so excited to see what both fall and winter bring to the table in terms of fashion, but also for Mavi Bandz as a company.